#ux
2 thoughts
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Progressive cognition: the slow reveal of complexity through user action
5 min readSome thoughts on reframing 'progressive disclosure' in situations where you're trying to teach users what's possible and increase discovery and learnability of features. In these cases, the term 'progressive cognition' encourages focus on the user's perception and on building their mental model, and this then drives what you disclose at each step. I also look at 'signalling the proposition', where what is presented in the initial pre-interaction state communicates underlying messages to users.
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Content design principles for skim scrollers
3 min readAs users scroll down web pages (a low interaction cost), they're only noticing big things - headlines, images, movement, calls to action. When something catches their attention, they'll slow and start to look more closely at what surrounds it. The detail comes into focus. Here are some useful content design principles aimed at making the most of this 'skim-scrolling' behaviour.
ux